shopping

Marketing to Mommies

Moms are a busy group of ladies. Between juggling kids, work and the household, we still need to get our shopping done. Whether we’re stocking up on groceries for the week or finding the perfect dress for a night on the town, we’re short on time and want to find helpful stores that make our lives easier.

For business owners, a simple way to grab a portion of this $2 trillion market is to understand just what women want. So I asked a few fellow mommies – how did the stores you love capture your loyalty?

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Fabulous in Five

When reality star Kendra Wilkinson showed off her newborn son in magazines last December, I thought, cute baby, but OMG, check out her nails! They were perfectly manicured! And dark! I can’t remember the last time I wore dark red polish.

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Daytime Playtime at Olympia Gymnastics

Daytime Playtime is an open gym for children ages 2-5 where the possibilities for fun and learning (through fun) are endless! Children will participate in activities that build coordination, strength, balance and self-confidence. They'll develop stronger motor skills, social skills, and take part in theme-based creative activities.

 

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Dinoroarus at the Saint Louis Zoo

Dinoroarus is back for a limited time at the Saint Louis Zoo. This engaging attraction for all ages features 14 groupings of animatronic and stationary dinosaurs - colorful, prehistoric creatures that move realistically, some roaring and spiting or placidly munching on lush vegetation.

 

 

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Tuesday Tales Storytime from the APA of Missouri
Tuesday, May 7, 2024
Tuesday, June 4, 2024

Visit the Animal Protective Association (APA) of Missouri for a free story time for preschoolers and help foster their love of animals. Kids will learn about caring for our four-legged friends as well as be entertained by fun stories and make a craft. They'll even meet a furry friend! Geared to ages 2-5.

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COCA Ignites Creativity and Sparks Fun for Kids of All Ages, All Summer Long

Stroll along the Walk of Fame in the Delmar Loop, and you’ll spot the playwrights, actors, and artists who got their start in St. Louis, from Tennessee Williams and Katherine Dunham, to Tina Turner and John Goodman. Just a few steps away and around the corner, a new generation of Gateway City superstars will discover their love for the visual and performing arts this summer.

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Farmer's Markets Make Great Family Outings! Here is Your 2024 Guide to Farmers Markets Across the St. Louis Area

A trip to the farmer’s market is a fun outing for the entire family – and it can be educational too. Make plans to visit one (or several) of these top St. Louis farmers’ markets this spring and summer, so that you and your kids can learn more about where your food comes from and indulge in some of the freshest, seasonal produce the St. Louis region has to offer. Plus, many of these markets offer activities just for kids, feature food trucks, welcome dogs, and more.    

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SUE: The T. Rex Experience to Roar Into the Saint Louis Science Center

Starting in June, families can meet Sue, the most complete, best-preserved Tyrannosaurus rex ever found, in the Lou! The Saint Louis Science Center will welcome SUE: The T. rex Experience beginning June 8. The special exhibition features the latest scientific discoveries about the species as a whole along as well immersive, sensory exploration of life in the Cretaceous period.

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Life Lessons Learned at Overnight Camp

With the perfect blend of adventure and responsibility, camp life teaches kids valuable lessons they can use for the rest of their lives. If you send your child to overnight camp, here are some life lessons they are likely to learn.

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10 Reasons Your Teen Might Love to be a Camp Counselor

Day or sleepaway summer camp is the perfect place for teens to transition to the world of the employed. The paycheck is nice, but being a summer camp counselor has other rewards, too.

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